Intellectual property is the legal right to ideas, inventions and creations in the industrial, scientific, literary and artistic fields. It also covers symbols, names, images, designs and models used in business. Without realizing it, your business may be creating IP assets that should be protected.
Establishing intellectual property protection for your goods, services or brand names is important for a variety of reasons including your protecting your right and ownership of your IP. Preventing competitors copying your ideas; establishing and protecting brand and the resulting customer identification with your IP.